#386: Client Attraction Process self-assessment - #TASHMAS Day 6

Chances are, if you’ve listened to me talk about marketing before, you’ve heard me talk about the Client Attraction Process.It’s a structured way of understanding and improving the journey that people take from finding you somewhere, somehow, to eventually buying from you. By breaking it down, you’re more likely to be able to spot the bottlenecks in the flow, but you’re also LESS likely to get overly focused on the thing that contributes the LEAST to your business growth and sales (REACH).Thi...