47: Why Most Strategies Fall Short of Their Aspirations

In this episode of the Business Strategy podcast, host Steve Coughran delves into the heart of why many strategies don't live up to their aspirations. As we explore the conventional process followed by most companies, we'll discover how to bolster the odds of your strategy's success. Last fall, numerous businesses were engrossed in refining their budgets and securing approvals for the forthcoming year. Regular listeners will recall my skepticism toward traditional budgets that rigidly set ann...