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When we think about misinformation, we often focus on blatant errors or deliberate attempts to deceive us. But in recent years, social scientists have found that misinformation comes in many flavors — many of which are far more subtle than obvious falsehoods. These forms of misinformation prey on our mental blindspots, and take advantage of our passions and loyalties. This week, economist Alex Edmans explores the many insidious forms of misinformation, and how we can all get better at separating fact from fiction.