It's normal - Get over yourself | Avoid these SEO mistakes on your website | Freelancing is a means to an end, it’s not everything | Ciarán Oglesby - Shopify Consultant & Ecommerce SEO Expert

Ciarán Oglesby, a digital nomad, specialising in SEO and Google Ads for Shopify, shares his journey and insights. He discusses his decision to become a digital nomad, the challenges he faced, and how he started freelancing. Ciarán provides tips for freelancers on SEO and common mistakes to avoid. He also talks about the importance of outsourcing and creating a funnel for lead generation. Ciarán emphasises the lifestyle benefits of freelancing and the freedom it offers. He shares his experience with cold outreach and the mindset needed to overcome the fear of rejection on sales calls. Ciarán also discusses the importance of work-life balance and managing finances as a freelancer. In this conversation, Lisi and Ciarán discuss various topics related to freelancing, including sales, and collaboration among freelancers. They share their experiences and insights, offering tips and advice for those starting out in freelancing. They emphasize the importance of sales and building relationships with clients, as well as the value of collaboration and referrals. They also chat about the pros and cons of digital nomads, like managing health insurance. They also discuss the challenges and fears that freelancers face, such as self-doubt and the fear of rejection. Overall, the conversation highlights the opportunities and personal growth that come with freelancing.

Find out more about Ciaran: Linkedin: linkedin.com/in/ciaranoglesby Instagram: @ciaranoglesby Youtube:  @ciaranoglesby Website: oglesbymedia.comSupport the Freelance Blueprint Podcast

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Keywords digital nomad, freelancing, SEO, Google Ads, Shopify, outsourcing, lead generation, work-life balance, finances, freelancing, health insurance, sales, collaboration, referrals, challenges, personal growth

Takeaways

• Creating a funnel for lead generation, such as offering a lead magnet or using social media ads, can be effective for freelancers.
• SEO is crucial for freelancers to improve their online visibility and attract potential clients.
• Cold outreach can be a valuable strategy for finding new clients, and it's important to overcome the fear of rejection and maintain a positive mindset.

• Sales is a crucial skill for freelancers, and it's important to overcome the fear of rejection and learn to effectively communicate the value of your services.

• Starting a YouTube channel or creating content can be intimidating, but it's important to start small and focus on the process rather than the outcome.
• Enjoying the journey and embracing the unknown can lead to personal growth and new opportunities in freelancing.

Chapters 00:00 Intro

01:19 About Ciaran

01:40 Why Ciaran became a Digital Nomad

03:39 Digital Nomading + Going Freelance at once

05:00 How Ciaran Got His First Freelance Gig

08:34 Why Ciaran's Previous Business Failed

09:26 Outsourcing - Why It's so Valuable

11:44 SEO & SEM Explained

14:55 Should Freelancers Invest in Google Ads?

17:05 Why Ciaran Doesn't Have a Funnel - How to Succeed with Cold Outreach

23:12 Take Out the Emotion - Get Over Yourself

25:01 Growing Up with a Business Mindset28:04 Starting Freelancing to Build the Life You Want

30:56 Managing Health Insurance as a Digital Nomad with no Home Base

33:29 Tips When You're Feeling Cringey with Sales

39:51Real Sales Happens in the Long-Term Relationship with the Client

47:36 How to Collaborate with Other Freelancers

51:20 There's Many Different Ways to Go Freelance - It just has to work for You

52:39 Working On Your Online Presence as a Freelancer

01:02:02 Final Freelance Blueprint Questions

01:04:22 Connect with Ciaran

01:04:55 Outro