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How to Generate Leads Through LinkedIn | Ep. #292
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In Episode #292, Eric and Neil discuss how to generate leads through LinkedIn. Tune in to learn what LinkedIn lead gen ads are and how it compares to Facebook lead gen ads. You’ll also learn how Neil boosted his website traffic to a thousand plus visitors a day through LinkedIn.
Time Stamped Show Notes: 00:27 – Today’s topic: How to Generate Leads Through LinkedIn
00:33 – The LinkedIn lead gen ads are similar to the Facebook lead ads 00:43 – It makes things a lot easier and faster
00:48 – It works well for Eric and they’ll probably scale it up
00:52 – Eric has spent around $700 on it and has acquired 4-5 leads
01:08 – Jump on to LinkedIn lead gen ads now
01:18 – LinkedIn has autofill where you can have LinkedIn forms on your website 01:37 – Use it so you will have more data of your customers
01:42 – It drastically increases your conversions and it is just a simple button you add on your form fields
02:14 – LinkedIn took away a retargeting pixel, but it is now back with better features 02:40 – You can segment people who visited different pages in your website
02:55 – Neil’s team members post twice a day in LinkedIn 02:59 – It skyrocketed their traffic
03:12 – It generates qualified traffic that generates into leads
03:21 – They add clicks so that you can continue reading other blog posts
03:32 – Eric recommends using Dux-Soup 03:50 – It helps you visit different profiles and collect those profiles—drop those profiles into Hunter and start a reach process
04:10 – You can also LinkedIn leads for recruitment or partnership
04:28 – LinkedIn allows you to have 30K friends 04:54 – A couple of years ago, Eric was on Fiverr and there were people selling friend lists from LinkedIn and Eric actually bought them
05:22 – Marketing School is giving away a free 1 year annual subscription of Design Pickle, a design service 05:43 – Subscribe, rate and review Marketing School
05:47 – Text MARKETINGSCHOOL to 33444
06:08– That’s it for today’s episode!
3 Key Points: Take advantage of LinkedIn lead gen ads now, while they’re still not that popular.
LinkedIn can significantly increase your website traffic; leverage it.
LinkedIn can help you in your recruitment and in generating more sales leads.
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