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3 Creative Ways to Attract Your Ideal Customer | Ep. #357
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In Episode #357, Eric and Neil discuss 3 creative ways to attract your ideal customer. Tune in to learn how you can draw the most curated customers to your website without coming off as spam. They’ll also discuss the benefits of hosting an event with a curated guest list of your liking.
Time Stamped Show Notes: 00:27 – Today’s topic: 3 Creative Ways to Attract Your Ideal Customer
00:40 – Eric usually throws a dinner with marketing directors 00:59 – People like doing business with people
01:36 – Emailing potential customers is another way 01:53 – Neil puts remarketing pixels in the email
02:04 – Eventually, people will click the links
02:20 – Eric uses Dux-Soup which enables you to scan profiles on LinkedIn 02:38 – You can set the search parameters
03:05 – Dux-Soup is $15 a month
03:15 – Caffeine can keep your screen on
03:40 – Marketing School is giving away a free 1 year subscription of Olark which is a chat tool that you add to your site 03:54 – Subscribe, rate and review Marketing School
03:58 – Text MARKETINGSCHOOL to 33444 for those in the US
04:05 – That’s it for today’s episode!
3 Key Points: Hosting a dinner gives you the power you choose who to invite, making the dinner more exclusive.
Customers will most likely click on your site when they see the value.
Leverage online tools that can help you see who the right customers are for you.
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NeilPatel.com
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Twitter @ericosiu
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