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3 Creative Ways to Mine For Leads | Ep. #365
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In Episode #365, Eric and Neil discuss 3 creative ways to mine for leads. Sifting through your inbox for relevant leads is a real time-killer. Eric can get anywhere from 2K to 25K emails a month for his agency and, therefore, knows why it’s important to have a system in place to find those relevant leads. Tune-in to hear how Eric and Neil cut through the thousands of emails to find those key potential emails.
Time Stamped Show Notes: 00:27 – Today’s topic: 3 Creative Ways to Mine For Leads
00:37 – Eric gets 2K to 25K emails a month for the agency 00:54 – Eric used to use Drip to get through their emails
01:04 – Now they use Clearbit Enrichment API and have plugged it into Slack
01:10 – When a big company comes in, the data will automatically be pushed into Slack, then to Salesforce, so people can jump on it and reach out
01:36 – Neil goes to their email list to check who’s there 01:45 – They’ll check the emails against their LinkedIn to see which connections are ones relevant
01:55 – They then send an email with a small introduction to those relevant leads
02:18 – When you get an introduction from another organization,you will more likely close a sale
02:31 – You can do targeted ads on LinkedIn, find people within an organization and send out a blast making sure they’re opening up their email
02:48 – Use Dux-Soup combined with LinkedIn Recruiter or Sales Navigator 03:13 – It will allow you to scroll around different profiles
03:44 – Datanyze can scrape the web and search for companies within a certain category 04:03 – It’s the enterprise version of Built With
04:27 – Marketing School is giving away a free 1 year subscription to Crazy Egg which helps you increase your conversion rate 05:25 – Go to SingleGrain.com/giveaway for multiple entries
03:50 – That’s it for today’s episode!
3 Key Points: Leverage the tools that will help you find the relevant leads from your emails.
LinkedIn is an excellent platform to employ targeted ads and find those relevant leads.
Try to get referrals from organizations you already know; it’s almost a guaranteed sale.
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