Does Rich Anchor Text Still Matter? | Ep. # 1097

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In episode #1097, we discuss whether rich anchor text matters. Tune in to hear if this method of link building is still effective. TIME-STAMPED SHOW NOTES: [00:25] Today’s Topic: Does Rich Anchor Text Still Matter? [00:57] Neil recently made a blog post about this. [01:10] He tried a bunch of link building tactics. [01:20] He found that anchor text is one of the biggest drivers in rankings. [01:48] If you overdo it with rich anchor text, the algorithm will catch it and your rankings will suffer. [02:30] Also remember to build links the “natural” way. [03:00] Investigate your competitors’ ratios of rich anchor text. [03:32] That’s it for today! [03:47] To attend our Growth Accelerator Mastermind, go to the Marketing School site for more information and to apply. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.