How to Build a Recognizable Brand Like Coca-Cola | Ep. #1481

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In episode #1481, we share how you can build a recognizable brand like Coca-Cola, Microsoft, and Uber. The most important thing to know is that establishing a brand of that caliber takes endurance and consistency. You need to have a good product or service and deliver it well on a long-term basis. Tune in to hear how promoting your brand in the context of a story can help customers relate to it.    TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Build A Recognizable Brand Like Coca-Cola.  [00:36] Consider the different things that come to mind when you think about Coca-Cola. [00:50] The first thing you need to have a recognizable brand is a good product or service.  [01:19] Brands are not built overnight – you need to deliver a good product consistently. [01:25] The Coca-Cola formula kept moving around for many years.  [01:47] The success of Coca-Cola shows us how important distribution channels are.  [02:03] They offer a consistent product and have formed strong partnerships. [02:20] Follow the rule of seven to ensure that your audience remembers your product.  [02:43] Tell a captivating brand story that people like and can relate to. [03:16] It takes time to create a recognizable brand, so don’t give up!  [03:55] That’s it for today! [03:57] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Coca-Cola Berkshire Hathaway Nike  Microsoft Uber   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.