What All Bestselling Book Launches Have In Common #1649

What All Bestselling Book Launches Have in Common In episode #1649, we hear about what bestselling book launches have in common. Neil talks about the company he used when launching his book, and Eric shares why he decided to write Leveling Up. Be sure to tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What All Bestselling Book Launches Have in Common. [00:37] What made Neil’s book, Hustle, a bestseller: hiring ResultSource. [01:23] Sometimes ‘bestseller’ is an empty signifier and a vanity metric. [01:54] The Lindy Effect and the importance of having a book that stands the test of time. [02:32] Why Neil wouldn’t write a book again. [03:12] Eric’s motivation for writing his book and the hybrid publishing model he chose. [04:13] That’s it for today! [04:13] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Links Mentioned in Today’s Episode: Hustle ResultSource How to Win Friends & Influence People The Lindy Effect The Coaching Habit Michael Bungay Stanier Leveling Up   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.