#184: Allan Langer—Five Secrets to Pricing Your Product

26:01

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Could your price actually become a selling point for your product? On today’s podcast, author and speaker Allan Langer shares his secret to pricing products in a way that makes them sell. It isn’t about cutting costs and running sales -- it’s about using price as a sales strategy. When you implement these five practical tips, you’ll harness the power of pricing once and for all.