The Ballad of ‘Deepfake Drake’

00:24:48

Access AI content by logging in

This month, an anonymous producer jolted the music industry by using artificial intelligence to impersonate the singers Drake and the Weeknd, creating a fake track, “Heart on My Sleeve,” that quickly went viral. Joe Coscarelli, a culture reporter for The Times, talks about how the song’s rise and fall could presage widespread changes in the way music is made. Guest: Joe Coscarelli, a culture correspondent for The New York Times.