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{Case Study} Zero clients for 6 months...then this changed it.
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Rachel DeSonier is a registered dietitian, certified personal trainer, and mom of 5 who went six months without a single sales call booked. Then she changed one thing: her messaging. In this episode, Rachel and I break down what that shift actually looked like, why "client acquisition" language was working against her, and how two premium clients booked within weeks of the change.
In this episode:
- Why changing your offer almost never fixes a client drought
- What activation language is and exactly where to find it in your own audience
- Why trying to hit every pain point in one email means you hit none of them
- How Rachel's podcast downloads climbed after she rewrote her episode titles
- How to know who your premium client actually is, instead of who you'll settle for
Connect with Rachel: https://www.effectivefitnessforwomen.com/
Podcast: Effective Weight Loss for Moms https://podcasts.apple.com/us/podcast/effective-weight-loss-for-moms-high-protein-strength/id1723754440
Instagram: @effectivefitnessforwomen https://www.instagram.com/effectivefitnessforwomen/
Ready to do what Rachel did? Get access to the Premium Client Activator: http://amanda-walker.com/smallbite
Grab my 10 Powerful Questions: amanda-walker.com/questions http://amanda-walker.com/questions
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