Ditching Hourly

Geraldine Carter joined me on Ditching Hourly to give us a behind-the-scenes recap of what went into her pivot from selling one-time $9,500 mastermind programs to selling a $995/mo ongoing subscription model.

(00:00) - Introduction and Guest Welcome
(00:34) - Defining 'Melting the Pyramid'
(04:38) - Transitioning Business Models
(08:54) - Challenges and Key Changes
(14:00) - New Program Structure and Benefits
(24:41) - Launch Phase and Simplification
(27:52) - Navigating the Launch Transition
(28:36) - Managing High-Touch Programs
(29:33) - Prioritizing VIP Clients
(31:10) - Finalizing the Launch
(33:06) - Subscription Model Insights
(34:50) - Building the Community
(37:50) - Efficiency and Scalability
(42:46) - Handling Uncertainty and Risk
(50:04) - Adapting to Subscription Growth
(52:54) - Conclusion and Takeaways

Geraline's Bio

Geraldine Carter helps overworked CPAs create the accounting firm and the life they have always wanted.

Geraldine's Links

The website » https://geraldinecarter.com/
The podcast » https://www.businessstrategyforcpas.com/
The book » https://geraldinecarter.com/book
The community » https://geraldinecarter.com/peak-freedom

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Before you go!

The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.

Hope to see you there!

Geraldine Carter - Melting The Pyramid