The Game w/ Alex Hormozi

"There will always be something that brings people in the door." Today, Alex (@AlexHormozi) addresses various user questions related to running a six-week challenge in different types of fitness studios and the potential market saturation. He emphasizes the importance of over delivering, having a great fulfillment mechanism, and testing different acquisition processes to grow a gym business successfully.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(2:32) - Limit participants, charge more

(4:28) - Avoid valley of despair, focus locally

(7:45) - Great service, succeed in market

(12:03) - Fitness market larger than realized

(14:42) - Large customer pool, no saturation concern

(16:00) - Be adaptive, adjust as needed

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You had questions - we've got answers... How do you make 6WC work with PT first? Will Hamilton, How to make it work with online? Jesse Catalano, How to make 6WC work in a small studio w Muay Thai? Alex Morningstar What about market saturation? | Ep 63