A Hard Learned Lesson | Ep 213

12:51

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It’s all about being practical the more you progress. Today, Alex (@AlexHormozi) talks about one of the hardest lessons he’s learned in his entrepreneurial journey, how to not get distracted by opportunities that might seem attractive and how he’s been able to grow more money as he takes a step forward. “Our optimism can become our Achilles heel because we believe that the chance of success is actually greater than it really is.”

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:56) - Some opportunities are like “the woman in the red dress”. They may seem attractive, but you need to learn how to say no to them especially if it will cause you trouble at the end

(3:49) - Alex shares his realistic point of view on a quote by Jeff Bezos about taking opportunities and how it’s not practical 

(5:28) - Here are 3 important questions to think of in order to help you learn how to say no: “What’s my upside?”, “What’s my downside?”, “Can I live assuming that the downside is gonna happen?” 

(7:54) - Every level you pass, the more the discipline to say no gets stronger. This is difficult, especially for entrepreneurs who like to play the game like gamblers 

(8:56) - Alex shares another story relating to using the 3 questions and how “their internal optimism, which is what leads them to be an entrepreneur, ends up weighing against them

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