How To Close Sales By Them Saying NO | Ep 223

09:23

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No means… Yes? Wait, what? Today, Alex (@AlexHormozi) talks about an interesting way to get clients to say yes to your sale, and why this tactic is not only foolproof but also very beneficial to your skill in sales.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:45) - Upsells can be incredibly important to the business in terms of driving the bottom line, and profit-liquidating acquisition costs. The trick to getting these sales is to get these clients to say yes by saying NO.

(2:32) - Alex shares an example about earmuffs and coats and how the sales trick works

(5:34) - There are so many ways to use this strategy, but one of the easiest ways to use it is by directly asking the client if this is what they want. By doing that, you automatically close the sale that you just recommended

(8:23) - You can utilize these upsells in your business. Think of it as the fries and coke to your meal, you don’t just make money on the burger

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