Chiro Mousetrap Breakdown | Ep 243

11:52

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Make your offer sounds so sweet like honey, they’ll fall into it. Today, Alex (@AlexHormozi) shares with us a best practice that a chiropractor business did in order to increase their sales by adding simple steps and thinking of creative solutions.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(2:10) - Alex shares how a chiro business was able to double its leads and growth. The 1st nugget is changing the copy from “assessment” to “(type) of scan”

(3:22) - The 2nd and 3rd nuggets from the example were to position the scan that was worth $260 as something free & the payment option becoming easy for the buyer

(5:43) - Alex shares with us how these 3 nuggets were best practiced together by his friend Tim and the overall value of the offer

(7:14) - If you want to build good mouse traps to your offer, think about how you can layer other offers with it and take a look into your sales funnel on where you can add these layers

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