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What value are you bringing to the table? Today, Alex (@AlexHormozi) talks about the 6 ways to increase Lifetime Value in your products, dives a bit into each way, and shares his personal favorite one at the end (which he thinks is the most powerful of all!)
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:17) - Definition of “Lifetime Value”, the 1st way is to increase the price & 2nd way is to decrease the cost
(3:55) - The 3rd is to increase purchase frequency & 4th is to upsell
(5:19) - The 5th is “cross-selling” & the 6th is “down sales”
(10:03) - The most powerful way to increase LTV between the 6 ways
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