Changed The Entire Gym Industry | Ep 359

14:18

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Get them to care by showing you actually care. Today, Alex (@AlexHormozi) shares with us his story of how he solved the churn in the gym industry, and the process he did to achieve this goal!

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:03) - Alex shares his backstory on where he was at when he was doing Gym Launch and the many struggles he faced during that time

(4:14) - Gathering a group of gym owners to have a discussion on what they do to provide customer surplus, stating the similarities and differences, and getting to the bottom of what needed to be focused on

(8:06) - These were the five factors each person in the group discussion was doing in their own businesses: accountability, feedback, community events, personalization, and consistency.

(11:33) - If you want to solve a problem in your respective industry, consult with experts, check if anyone has solved the issue, consolidate all your findings, and find out what is being done to solve these problems

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