The Game w/ Alex Hormozi

How would you like to pay? Today, Alex (@AlexHormozi) talks about how to maximize your revenue by narrowing down the products you sell and a little sales trick that will involve focusing on payment methods rather than the product list itself!

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(2:59) - Simplify your product listing to two things and maximize the payment terms instead. Customers look at how much a product is worth more than how many options are available

(6:51) - Let your sales team focus on one main product to sell. This gives them more clarity and focus on structuring the offer properly when they are with customers.

(8:29) - Focus your attention on the main product/s you’d like to sell and maximize the payment options. Change the idea from “Which will I buy?” to “How would you like to pay?” The more payment options you have, the higher the conversion rate

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How Many Products Should I Have | Ep 369