Mind Pump: Raw Fitness Truth

In this episode Sal, Adam & Justin speak with Jason Phillips, former cover model and professional athlete and founder of iN³ Nutrition. (www.in3nutrition.com)

Jason’s journey began in a battle with anorexia and has landed him in a position today where he has helped thousands of people achieve their goals. His formal background comes from Florida State University where he majored in exercise science with a concentration in fitness and nutrition. He has consulted for reality weight loss shows, traveled with the PGA tour, and has helped several functional fitness athletes improve performance.

You are going to find that Jason's philosophy on nutrition and relationship with food fits right in with Mind Pump's. In fact, after the podcast was over Sal and Jason recorded several YouTube videos covering topics such as IIFYM, how Paleo is a poor diet for CrossFit (Jason has coached numerous CrossFit champions) that have caused quite a stir on YouTube (read the comments!) Go check them out on Mind Pump TV.

Loud YouTube personalities, soft spoken in person (2:57)
Jason tells his origin story (6:15)
- Former cover model
- Battle with anorexia/Relationship with food
  - No food to 4,000 calories!
When did he stop playing golf? (19:51)
The Workout (22:00)
Who created impact for him? (28:28)
Thanksgiving miracle (30:25)
How did he scale his online business? (32:38)
- Doesn’t hire skill sets, hires people
How does he balance it all? (34:12)
- Became Super Dad
What separates his nutrition philosophy from others? (37:35)
- 24/7 on demand coaching service
Who is more difficult to coach, professional athlete/average person? (39:21)
- CrossFit athletes most difficult to coach
How do you back people out of competitions? (43:04)
- Education drives compliance
- Not born to be stage ready
- Type A personalities and training methods
How does he test for leaky gut/HPA axis dysfunction? (53:35)
Trends go in cycles (54:49)
Triangle of awareness (1:00:31)
- Understand where set point is
Paleo is the worst diet for CrossFit (1:05:30)
CrossFit getting better or worse? (1:12:00)
- Stop caring about cosmetics
Does he see any backlash? (1:16:19)
- Likes to live in science
What are the next big fads? (1:18:00)
- Bio-feedback
- Healthy looks good
How did he come across Mind Pump? (1:26:52)
What does the future look like for him/his team? (1:29:04)
- Education platform

Featured Guest/People Mentioned:

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664: Jason Phillips

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