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In today’s episode of The Art of Passive Income, Mark and Scott are joined by the Project Ninja herself, Lyndsay Phillps! Lyndsay is the CEO of Smooth Sailing Business Growth, a content marketing company to help you grow your business and it’s reach quickly and efficiently. Lyndsay’s 4 favorite words in her job are: Plan, Publish, Optimize, and Promote. She believes in the power of social media and the strength that promoting yourself can give you! Some things we cover: The importance of email marketing Finding your ideal market Lyndsay’s favorite tools for marketing Lyndsay makes sure that everyone who listens this week feels like they have a great place to start in their marketing journey. She does a great job of making Mark and Scott feel like she’d be a valuable asset to the two of them. Let this Task Master help you master your marketing tasks! Lyndsay is offering listeners her Social Media Action Template to help outline your social media plan of action! TIP OF THE WEEK Mark: Learn more about Lyndsey at SmoothBusinessGrowth.com. Clearly, Lyndsay is an expert in all things content, marketing, and geeky tools. Scott: Read the book, Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss. Negotiate as if your life depended on it. You've got to ask for big things and you got to hold your own sometimes. Lyndsay: One of the books that really resonated with me when I was starting out is, It's Okay To Be Scared - But Never Give Up by Jim Palmer. It's stories from different entrepreneurs. It made me realize that everyone has their own entrepreneurial journey and you always have to start somewhere. Isn’t it time to create passive income so you can work where you want, when you want and with whomever you want?