298 - Best of 2025! The 3-Step Framework Consultants Use to Fix Million-Dollar Problems with Maurizio Cuna

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Join me, Nik (https://x.com/CoFoundersNik), as I interview Maurizio Cuna (https://x.com/themgmtconsult). Maurizio brings 20+ years of consulting expertise, having worked with some of the largest companies globally, and his job is literally business problem solving.

I was stoked to learn his approach and better understand how to solve business problems. We entrepreneurs can apply those skills to our businesses. We dive into how consultants go beyond mere symptoms to identify the actual problem, using powerful tools like the Problem Tree and the five whys technique to help entrepreneurs problem solve

Plus, Maurizio shares his consulting frameworks for prioritizing problems based on Frequency, Severity, and Willingness to Pay. 

Questions This Episode Answers:

• How do consultants work?

• How do they pinpoint the real problem, not just a symptom?

• What mental models do experts use to break down complex business issues?

• When facing multiple problems, how do you decide which to tackle first?

• How can entrepreneurs balance quick action with careful analysis?

Enjoy the conversation!

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This week we covered:
00:00 Consulting Philosophy: Moving Beyond Quick Fixes

03:01 Understanding the Consultant's Approach to Problem Solving

05:59 Identifying the Right Problems: The Importance of Root Cause Analysis

08:53 Prioritizing Problems: Frameworks for Effective Solutions

12:07 Balancing Speed and Thoroughness in Problem Solving

15:03 The Role of Feedback Loops in Consulting

17:50 Consulting Dynamics: The Client-Consultant Relationship

21:03 The Future of Consulting: Emphasizing Soft Skills

23:53 Navigating Data Collection and Analysis in Consulting

26:45 The Shift Towards Soft Skills in a Tech-Driven World